Mahindra vs Harrier-Safari 18,947 Safari and Harrier vehicles were sold by Tata Motors in the six months that ended in October 2023. During the same time period, Mahindra XUV700 sales were 41,176, more than twice as many as Safari-Harrier sales. However, why do the Mahindra XUV700 and Tata Harrier combined not sell as well? Allow us to explain the reasons.
Absence of a fuel engine choice
The only diesel engine available for the freshly revised Tata Harrier and Safari models is a 2.0-liter (170 PS) four-cylinder unit. Those who would like to purchase an SUV powered by petrol are left with little choice in this scenario. In addition to the 2.2-liter, 185 PS diesel engine, the Mahindra XUV700 also has a 2.0-liter, 200 PS turbocharged petrol engine.
Cost
Both Harrier and Safari’s costs have increased significantly since the upgrade. Out of the three SUVs, the XUV700 has the lowest beginning price. Compared to the Harrier and Safari, the top-spec diesel-automatic front-wheel drive model is also less expensive. The base model of the XUV700 is priced at Rs 14.03 lakh (ex-showroom). However, the cost of Harrier starts from Rs 15.49 lakh, and the price of Safari starts from Rs 16.19 lakh.
Option for all-wheel drive
All-wheel drive is not available on the redesigned Tata Harrier or Safari, however, it is available on the Mahindra XUV700’s premium AXL diesel-automatic type. This enables off-road driving for the XUV700. This aids in drawing in clients as well.
QualitiesÂ
In comparison to the XUV700, the pre-facelift models of the Tata Harrier and Safari had less comfort and functionality. But the new Harrier and Safari, particularly the Safari, have more features than the XUV700. Future sales should increase as a result of this. On the internet, there are numerous reports that raise concerns about Tata’s quality control and after-sale support. Each of these influences sales. Sales-wise, the XUV700 has a small advantage in this scenario.
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